Nevertheless is a non-profit organisation founded by Shaq & Maia in 2021. As uni students, we initially started selling 'You are Loved' T-shirts during the COVID-19 lockdown as a side-hustle. Nevertheless as a brand has evolved into a community and has pivoted towards advocating for equitable Mental Health outcomes across multiple contexts, in addition to our apparel.
All of our clothing designs are intentionally reversed to encourage people to look in the mirror and seek validation from within. Too often we look to external sources such as social media or other people for validation of our existence. We want to help others to see and share love through a whole new lens.